Who We Are
Fab 5 Entertainment brings the newest and most innovative promotional ideas. Working with various corporate sponsors and nightlife networks we believe we can create and maintain some of the hottest yet to be seen nightlife promotions. Our goal is to create and maintain an atmosphere like no other. Not only is Fab 5 Entertainment an advertising, marketing and promotions, company with expertise in lifestyle marketing we are a movement that is soon to sweep the nation.
Our Mission
Fab 5 Entertainment LLC, was founded by CEO’s Barry Johnson, Ifenyi Kanu, Brandon Banks, William Keyes III, & Shawn Agyeman on Sept 3, 2004.What started out as small business venture quickly grew into an oppurtunity for major success in the entertainment industry. With more than 8 years of expriences in the entertainment industry Fab 5 Entertainment mission is to provide top-quality representation for clients in the areas of music, marketing, films,promotions, and advertisement.
Our innovative strategies present increased visibility for the products and services of our clients, resulting in increased revenues and stronger brand position.With strong relationships with corporate companies combined with famed credibility in the service industry and social arena, we have gained a status that makes it easy to contact and successfully distribute our services, to young adults/college-aged (18-29) consumers across the market.
Why Fab 5 Entertainment?
FAB 5 Entertainment believes that the internet has revolutionized the world of marketing and utilizes the appropriate internet tools to help with brand marketing as well as market their events. Fab 5 Entertainment has:
- A Myspace account, www.myspace.com/fab_5_ent with over 4000 friends and counting. MySpace is a social networking website offering an interactive, user-submitted network of friends, personal profiles, blogs, groups, photos, music, and videos. MySpace also features an internal search engine and an internal e-mail system.
- A Facebook account with over 1500 members and counting. Facebook is another social networking website that is Global and enables users to share our events with other members of Facebook, via employment networks, school networks, and personal networks.
- A website, www.fab5ent.com. Our website receives in excess of 150 hits per day. Posted on our website are events, a list of our clients/sponsors, and biographies of the officers in our company. It is also important to note, that under the events link we provide the date, time, and location for all events. Also included on our website is an extensive Media Gallery with over 500 pictures from our events as well as video footage from selected events.
- FAB 5 Entertainment also has a constantly updated mailing list that allows enlistees to be informed of all events that FAB 5 Entertainment is sponsoring. Currently, our company manages over 1,000 email contacts. These contacts receive “evites” via electronic mail to any and all FAB 5 promoted events.
- You Tube is another media outlet that FAB 5 utilizes to capture its crowd. We currently have streaming video up of some of our past events. Sean McManus, president of CBS news and sports recently had this to say about YouTube, “Our inclination now is, the more exposure we get from clips like that, the better it is for CBS News and the CBS television network, so in retrospect we probably should have embraced the exposure, and embraced the attention it was bringing CBS.”
- For example through vigorous marketing campaigns Fab 5 Ent. quadrupled the total revenue of Altar Bar. Altar Bar reported earnings of less than $200 per event, total sales. After hiring FAB 5 Entertainment as its event coordinators, its revenue increased to over $3500 per event, total sales despite no promotional advertisement such as radio, print, and, or T.V.
- Fab 5 Ent. also has also partnered with companies in the Pittsburgh area to give away promotional gifts such as diamond earrings and name branded tennis shoes.
- FAB 5 also likes the target demographic of college students and young professionals. We believe they are hand in hand. College students graduate in the hopes of becoming young professionals in their respective fields, and we believe catering to these individuals will build our brand name, while establishing your venue/brand as a staple in nightlife and brand marketing.
- FAB 5 Entertainment, over the years has built healthy relationships with NCAA athletes and Professional athletes (NFL, MLB, and NBA), which makes their presence at our events an incognito selling point to the college and young professional crowd. In closing, we believe FAB 5 Entertainment would be a good fit to promote and enhance the turnout of your venue as well as effectively market brands because of our strong history in the Pittsburgh nightlife market.